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content tool
Generate a content brief for any topic.
The output is a content brief you can hand to a writer.
Markdown brief for the writer.
# Content brief
**Working title:** Best SEO services for Indian SMBs in 2026
**Audience:** Indian SMB founders
**Primary goal:** Demo booking
**Secondary goal:** Time on page > 2 min; scroll depth > 60%
## Search intent
- Informational / commercial investigation
- Reader wants to compare options, not buy yet
- They have a budget in mind and want to know what they get
## Target word count
1200-1800 words.
## Must-include points
- Definition of Best SEO services for Indian SMBs in 2026 in the first 60 words
- At least 1 named example (Indian brand or case study)
- A comparison vs the most common alternative
- Specific numbers (years, percentages, costs in INR)
- A clear CTA related to "Demo booking"
## Outline
1. Hook + definition (50 words)
2. Why now (100 words)
3. Framework or criteria (300 words)
4. Comparison table (200 words)
5. Worked example (300 words)
6. Common mistakes (150 words)
7. FAQ (4 questions, 40 words each)
8. Conclusion + CTA (100 words)
## Keywords to include
- Primary keyword in: title, H1, first paragraph, one H2, conclusion, meta description
- Secondary keywords: 3-5 supporting terms in body and H2s
## Internal links to add (suggest 3-5)
- /services/ (pillar page)
- /pricing/ (if commercial)
- /contact/ (CTA target)
- 1-2 related blog posts
## External links to add (2-3 authoritative)
- Google Search Central documentation
- BrightEdge or industry stat source
- One peer-reviewed or research source
## Tone
- Confident, specific, no fluff
- Use Indian examples and INR where relevant
- Avoid filler words ("really", "very", "just")
## Success metrics
- Indexed within 48 hours of publish
- Top-30 ranking within 90 days
- CTA click-through > 2%Audience, search intent, primary and secondary keywords, outline, FAQ, word count and tone guidance.
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